Case Study - Hershey

Our case study marketing team engaged us to highlight the transformative impact of an enterprise-wide ERP upgrade for a major client’s trade promotion management (TPM) program. This upgrade enabled the client to make data-driven decisions, significantly improving trade spend efficiency, forecasting, and revenue growth.

To capture the project’s significance, we used our new case study web design template, enhanced with an interactive scroll-based infographic that guides users through the journey. This dynamic storytelling approach showcases each phase of the engagement, giving viewers a compelling, immersive experience of the project’s results.

Art Direction - Chris Tepler
Design - Ryan Ganley and Chris Tepler
Illustration - Chris Pak
Animated Infographic - Shannon Andriese
Copywriting - Alyssa McCallan
Account Managers - Cara Clements and Erin Rollan

Chris Tepler